The writers
Everyone here does the work they write about: designing screens, shipping builds, writing store listings or sitting in conference halls.

Sanne Verbeek
Sanne worked as a product designer on consumer apps in Amsterdam before she started writing full time. She covers onboarding, accessibility, design systems and the small interface decisions that decide whether people come back.
3 pieces

Tomasz Wilk
Tomasz is an Android developer from Kraków who settled in Rotterdam. He writes about Kotlin, cross-platform tooling, testing and the unglamorous work of keeping an app healthy on hundreds of different phones.
3 pieces

Ines Carvalho
Ines works on app growth from Lisbon: store listings, keyword research, screenshots, paid campaigns and the experiments in between. She writes about ASO and app marketing with a spreadsheet open in the next tab.
3 pieces

Ruben Mertens
Ruben is a freelance iOS developer in Ghent who quotes, builds and maintains apps for small companies. He covers project costs, tools, devices, desk setups and the day to day of working as a developer.
3 pieces

Leila Haddad
Leila reports on the European app and startup scene from Amsterdam: conferences, meetups, communities and the business models that keep apps running. She rarely skips the hallway conversations.
3 pieces