Leila Haddad
Leila reports on the European app and startup scene from Amsterdam: conferences, meetups, communities and the business models that keep apps running. She rarely skips the hallway conversations.
3 pieces by Leila
App monetization models compared: subscriptions, one-time and ads
Subscriptions, one-time purchases, freemium, ads and hybrids compared, with store commission basics, free trials and price localization for small app teams.
The Dutch app scene: communities, meetups and how it grew
How the Netherlands built a friendly app community, from CocoaHeadsNL and Appsterdam to platform meetups beyond Amsterdam, and where a newcomer should start.
Getting real value from a tech conference: a practical checklist
Pick the right kind of conference, set two goals, use the hallway, keep notes that survive the trip home and share them so the next budget request is easy.